Why It's OK to Flash Visitors on Your Site
SEO consultants frown when they see Flash on a website.
That's because the files that make rich Internet applications (RIAs) so pretty used to be difficult for search engines to crawl and properly index. But the brilliant folks at Adobe have made significant changes over the past couple of years.
A Flash-based website is no longer an SEO death sentence!
But if you're going to use Flash on your website, try and use it sparingly. It's like that with all of the good stuff in life, isn't it?
Make sure your website developer is in fluid communication with nerdy SEO specialists who can properly advise on the proper use of Flash on your website.
Helpful Resource: Adobe Developer Connection
Flash and iPads don't mix
Steve Jobs at Apple wrote an open letter explaining why Apple doesn't allow Flash on its iPhones, iPods, and iPads. If your target market is using these devices then that's a good reason to avoid Flash. There are ways, however, to build your mobile site to detect what operating system it's being read by. So there's a work-around if you want to try multiple versions.
Adobe responds to Steve Jobs' letter about Flash
Responding to Steve Jobs and Apple, Adobe co-founders John Warnock and Chuck Geschke published an open letter of their own.
We believe that consumers should be able to freely access their favorite content and applications, regardless of what computer they have, what browser they like, or what device suits their needs. No company — no matter how big or how creative — should dictate what you can create, how you create it, or what you can experience on the web. —Excerpt from Adobe's "Our thoughts on open markets"
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